how to increase views on instagram reels | how to increase view on instagram | how to get more views on instagram story..
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When Instagram released the Instagram reel on 5th of March 2020, many thought it would be a copy of TikTok. It's not like that. Instagram Reels was first launched in Brazil in the year 50 and is now available in over 50 countries.
Brands with over 100 million Instagram users per month can leverage this new platform add-on to reach a large audience, gain more Instagram followers and increase sales. Instagram Reels allows you to share 15-second videos on the platform. Content you share is also available in the Explore tab, unless you set your profile to 'Private'. This is good news because 50% of users use the Explore tab to find new content, people, and brands to engage with.
What is Instagram Reel?
Instagram Reels is the latest addition to Instagram's many content sharing tools. TikTok has already proven that people love sharing video content. And Instagram Reels have proven to be just as popular.
Instagram Reels are different from Instagram Stories. . Both features are available on the platform, with some differences. Instagram Reels gives you access to more editing tools.
Add music to your content, add multiple clips to create bite-sized videos, and use AR and other filters to spice up your videos before publishing.
Instagram Reels gives you access to:
- Music : Browse Instagram's music library to find the perfect match for your video. You can also add original music to your content. When you add your original music to your Instagram library, other users can use it. Attribution will be given and millions of other users will listen to your music.
- Effects : Instagram Reels gives you access to a variety of filters and AR effects that you can use to make your videos look more attractive.
- Play : Use the play function to slow or fast forward the video.
- Timer function : The timer tool allows you to shoot hands-free video. Just set a timer and Instagram Reels will set the timer for you. Shoot videos without worrying about starting or stopping the video. The video must be within 15 seconds, after which the timer will automatically turn off.
If your video is less than 15 seconds long, you can add multiple videos to fill the time. You can also upload videos you shoot outside of the app and edit them via Instagram Reels.
How do I use my Instagram reel?
Instagram Reels is a feature available next to the Instagram Stories button on Instagram. To find it, you need to tap on the camera icon in the upper left corner of the Instagram screen.
Keep swiping through the menu at the bottom of the screen until you reach Instagram Reels. When you reach Instagram Reels, you will find various features available on the left side of the screen.
When you are ready to record a video, simply click the camera button. Also, a progress bar will appear at the top of the screen when shooting a video. This progress bar shows the time remaining until the 15 second timeout is reached. To stop recording video, you need to double-click on the camera icon.
When you finish recording your clips, you can access various editing features. You can also check the 'sort' function as well. This is useful if you want to combine different video clips to create a new video. The sort feature allows you to seamlessly switch between two video clips to create more consistent content.
If your video clip is less than 15 seconds, you can add more videos to the clip to make a longer 15 second video. After you finish shooting the initial video, you can click the camera icon again to add another video. You can add as many video clips as you like as long as the final video is 15 seconds or less.
When your 15 second video is ready, it's time to hit the 'Next' button and move on to editing! If you reach the 15 second time limit while shooting a video, Instagram will automatically direct you to Instagram Reels' editing tools.
Just click the 'Upload' button to upload your own video to Instagram Reels.
You can use the editing tools available to crop, arrange, add music and use filters. When you're done, you can publish the video. You can save the video as a draft, share it to your Instagram story, or post it to your news feed. Content uploaded to Instagram Reels from public accounts will also appear on Instagram Explore.
How can I use Instagram reels in my Instagram marketing campaigns?
Instagram is one of the most popular ways to market your brand digitally. As video content grows on the platform, more and more people are posting and watching video content on Instagram, powered by Instagram Stories, IGTV and now Instagram Reels.
The amount of time people spend watching videos has increased by 80%. Various brands have already leveraged Instagram Reels to promote their content. Louis Vuitton, Balmain, Sephora and other brands use Instagram Reel to get more Instagram followers and Instagram likes. TopShop has featured a catalog with many successes on Instagram Reels.
Here's how to incorporate Instagram reels into your Instagram marketing strategy.
1. Create an Instagram Marketing Strategy for Instagram Reel
Before you start publishing video content, having your content bucket ready will help you publish on a regular basis. There are many different kinds of content you can promote using Instagram Reel.
- How-to videos and tutorials
- tips and tricks
- Promotional content and previews
- Behind story video
- Catalog Introduction
- Release Date Revealed
- Collaboration with influencers and more!
With so many options available, you have to sit back and think about how to promote your brand. The ideal Instagram Reels strategy should make full use of the available features. Content that gives you more Instagram followers and gets more Instagram likes can help your brand's growth and visibility.
2. Use of content on TikTok
One way to promote your brand with generic content is to recycle content you've already created for TikTok. Multi-platform branding helps you reach real Instagram followers. Don't worry about your Instagram followers overlapping with TikTok. Authenticity, real and accessible are what makes Instagram stand out. If you're already ready to publish high-quality videos, how about making the most of it?
3. Start a new challenge
Challenges are popular on Instagram.
Sephora teamed up with @ryanbpotter to create a new makeup challenge for big success. If you are a new or emerging brand, you may want to consider working with an influencer. A challenge is a great way to get noticed on the platform.
To create a popular challenge, you should also think about relevant hashtags. If you can work with more than one influencer to promote your challenge, you can make it even more popular.
4. Collaborate with influencers
Influencers play a big role on Instagram. These days, micro-influencers are more often approached by brands and businesses. Micro-influencers typically have around 50,000 followers on their apps. The benefit of working with a micro-influencer is that you build a close relationship with your audience. The content they share has a high engagement rate. If you can find micro-influencers with Instagra followers that fall into your niche, you can grow your account organically with real Instagram followers.
Micro influencers are cheaper than the most influential influencers or celebrities on the platform.
5. Catalog Showcase
Brands like TopShop have already achieved great success. One of their videos garnered over 17 million views. For example, if you own a fashion brand, mixing people in clothes within a single 15-second clip can show off multiple outfits in a single post.
You can also share content created by other users. Nike did this with @colormecourtney when they put on another Nike product and posted that content on Instagram.
6. Go to popular kinds of content
If you want your Instagram Reels videos to become popular really fast, you can naturally create content that generates more leads. For Instagram,
how-to videos are the most popular, followed by behind-the-scenes content. You can create short videos about how people can engage with your product and get more real Instagram followers.
Instagram Reels is still new. Brands are learning how to use it to promote their content, and Reels' Instagram marketing can help you get ahead by maximizing lead generation. Don't forget to create authentic content and connect with people who connect to it. Continue to grow your Instagram account by posting content regularly and following your Instagram marketing schedule. Instagram Reels gives you a new way to get more real Instagram followers and more Instagram likes.
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